Visualizing ~$500MM in Transactions – Where’s the money?

In our last internal hackathon a few folks on the team built something they called Flashy Map. Here’s how to look at the video above:

  • Orange lines = Dwolla transaction
  • Red lines = Withdraw from the network
  • Green lines = Deposit into the network

In short, the video above simply visualizes where the money is coming from and where it went to. To give you an idea of how many merchants are involved in this take a look at the spots map.

Folks using the network transact without spending 2-3% on interchange fees and it doesn’t cost anything to get money in or out of the network.

Dwolla is simple and has a tremendous number of applications from CSA’s, to state government, to sports leagues, and freelancers. All of which use the network. With credit we’re seeing some new things from eCommerce stores as well.

Things have come a long way and this visualization was a cool way to see where the first ~$500MM in transactions came from.

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