Knowing I had a long flight today and I actually thought ahead and saved a few articles to read. I thought some of you may find them interesting as well. Each one has a nice little gem somewhere in it.
- Engineering the Perfect Baby
Scientists are developing ways to edit the DNA of tomorrow’s children. Should they stop before it’s too late?
- The Dangerous Seduction of the Lifetime Value (LTV) Formula
The LTV formula, when used correctly, can be a good tactical tool for monitoring and comparing like-minded variable market programs, especially across channels.
- Understanding Customer Acquisition Costs
The basic concept of LTV>CPA (lifetime value greater than cost to acquire) is pretty simple.
I had a perfect Sunday morning. My wife and I did what we’ve always done on Sunday. We find coffee and a copy of the New York Times.
When we’re lucky we end up at Waveland Cafe in Des Moines. When we’re in San Francisco that typically looks like Le Garage.
If you’ve been to both you already know these are drastically different places. If I had to pick one I’d always pick Waveland.
The experience at Waveland is like none other. There’s no reservations, there’s no waiting list, there’s no place to put your name down and there’s always a line.
That line is always run by the patrons waiting, which through some shared respect we’re all dying to show one another, the line functions seamlessly as if there is some silent overture quietly guiding us to act the way people are supposed to act. Continue Reading
I like to know what’s going on so I keep a few things open on my computer at work at almost all times.
While they aren’t critical to operations they are incredibly helpful to me.
One is an app from an internal hackathon that measures current Dwolla network performance.
These annual posts have become a tradition for me. I’ve started to write them each year and this year I started taking notes around December 1st, my birthday, as I always do.
This year was good.
I got married to the best human being I’ve ever met this year and we even have a baby on the way. We added a great dog to our family. I traveled as much as any year prior. The company is bigger now doing more business than it ever has.
I lead with my family because I’ve gotten much better this year at managing that equilibrium.